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Historical Event Analysis (Group)

Dominic Lai
[E-commerce] [Financial Technology] [Brand]

HKTVmall raises the trend of e-commerce.


5 Dec 2021/ Hong Kong


Hong Kong's commercial pattern was still happening traditionally, people still rely on brick-and-mortar stores, like ParknShop and Sasa. However, Ricky Wong - the founder of HKTV - created an impact in the commercial industry. Using electronic commerce technology, developed an online supermarket platform, promoting a hand-free shopping experience to Hong Kong people.


Reference :

Yeung, S.C, EJINSIGHT (2018) Can HKTV win Hong Kong e-commerce battle?. Available from: https://www.ejinsight.com/eji/article/id/1747325/20180117-Can-HKTV-win-Hong-Kong-e-commerce-battle [Accessed 6 Dec. 2021].


Editors : Lai Ka Chun, Dominic, Lee Ryan & Law Shing Yan, Jazmine

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